When Taylor Swift released nine vinyl editions of her album “Folklore” in 2020, Tylor Hammers, a fan in Florida, took notice. “I get enjoyment out of being a completionist,” Hammers, 24, said in a recent interview. He’s not the only one. K-pop acts like BTS pioneered this strategy by putting out an array of elaborate CD packages, often featuring goodies like postcards and photo booklets, which helped the boy band repeatedly go to No. But nobody does it quite like Swift, or at least at the same scale.

---

Persons: Taylor Swift, Midnights, “, He’s, Swift Organizations: Tylor Hammers, ” Hammers Locations: Florida, United States